Why You Absolutely Need a Website as a Realtor

It’s 2024, and EVERYTHING, including the real estate game, has moved online. The hard truth is, if you’re not online, it’s nearly impossible to keep up. So, grab your proverbial shovel, and let’s dig into why you absolutely, positively, without a doubt need a website as a realtor. (And how our Google Sites can help!)


Being Everywhere at Once (Well, Almost)

The first stop for many prospective home buyers and sellers is the internet. But guess what? If you’re not online, you might as well be invisible. Having a website means you can maintain an active online presence, expanding your visibility and accessibility to a broader audience. This gives you the opportunity to be where clients are without leaving your desk. (Or couch, we aren’t here to judge!)


Become a Digital Magnet

Your website isn’t just a fancy digital business card; it’s your secret weapon for reeling in those sweet, sweet leads. With a clever blend of juicy resources (think market reports, buyer’s guides, and eye-catching blog posts) and some well-placed contact forms, you’ve got yourself a lead-generating machine. Plus, throw in a little SEO optimization and it’s like having a virtual assistant working 24/7 to fill your inbox with potential clients.


Standing Out in a Sea of Sameness

In today’s fiercely competitive real estate market, having a personalized and engaging website provides you with a distinct edge over the competition. Imagine it’s your virtual storefront and the product you are selling, is you! It provides a place to feature glowing testimonials from satisfied clients, highlight available properties, and create informative blog posts to showcase the expertise and market knowledge you have to offer. Plus, let’s not forget the power of personal connection; no one wants to work with a robot! Your website also gives you the chance to forge meaningful connections with visitors, fostering trust and rapport that sets you apart from the competition.


Google Sites: Your New Best Friend

Let’s talk about the PressPlay Google Sites service – our not-so-secret weapon for realtors like you. Picture this: a website builder that’s not only free but also as easy to use as sending a text message (okay, maybe slightly more sophisticated). With Google Sites, you can kiss goodbye to those pesky monthly or annual fees that other hosting platforms love to charge. Plus, you don’t need to be a coding whiz or design guru to work your magic – it’s as simple as point, click, and voilà! Oh, and did we mention mobile-friendly? Yep, your Google Site will look just as stunning on your client’s smartphone as it does on their laptop. And let’s not forget about versatility – Google Sites plays nice with other apps like Google Drive, Forms, and YouTube, making it a breeze to manage all your website content in one convenient place. So why wait? 


The Takeaway

So, there you have it – the not-so-secret recipe for real estate success in 2024. Don’t be that realtor stuck in the dark ages, clinging to your paper listings and landline phone. Embrace the digital revolution, stake your claim on your own little corner of the internet, and watch your business soar to new heights. Trust us, your future self will thank you for it.